The Motor Trend Car of the Year (COTY) is an annual award given by Motor Trend magazine to recognize the best new or significantly refreshed car in a given model year.
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Background
Motor Trend, which debuted in 1949, was the first publication to name a Car of the Year. The inaugural Motor Trend Car of the Year award recognized Cadillac's V8 engine in 1949.
The earliest awards were given to the manufacturer or division, not for a specific vehicle. The 1958 Ford Thunderbird became the first single model to be selected. In 1970, the Ford Torino won the COTY while Motor Trend selected the Porsche 914 for its first Import COTY award.
In 1972, the low-volume imported Citroën SM won the overall COTY award. Between 1976 and 1999, the COTY award was split in two: Domestic COTY and Import COTY.
The trophy was recombined in 2000 because the distinctions between domestic and import cars became increasingly difficult. The award has expanded to include a pickup truck (starting in 1979) and a separate sport utility vehicle (starting in 1999), which are recognized separately from the Car of the Year.
Over time, other publications and organizations have selected various "Car of the Year" awards and COTY is a common abbreviation for numerous trophies. These COTY designations may focus on regional markets, vehicle types, specific market segments, or other criteria. Some examples include the European Car of the Year that began in 1964 by a collective of automobile magazines, the Green Car of the Year selected by a panel of automotive and environmental experts, the Tow Car of the Year chosen by selected sponsors in the industry, and the Fleet Car of the Year that is voted by professional fleet managers.
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Impact
Motor Trend's Car of the Year is "one of the most prestigious honors bestowed in the auto industry."
The trophy for the winner, a depiction of calipers, is often used in the winning automaker's marketing and advertising. Most cars that win the award report a spike in sales.
However, receiving Motor Trend's recognition is no guarantee of success. This was the case of the nostalgic 2002 Ford Thunderbird, which did not meet expectations and was pulled from the market three years later.
Criteria
To be eligible for the award, a car must be an "all-new" or "substantially upgraded" vehicle that has been on sale within twelve months from the previous November, vehicles that have been on sale for over five years are ineligible for the award.
Between the contenders, it is not a comparison test. In 2014 as an example, the Motor Trend judges debated and evaluate each vehicle against six key criteria:
Motor Trend also only considers cars with base MSRPs less than $100,000 in order to avoid expensive luxury and super cars dominating the competition.
Vehicles are subjected a battery of tests: standard car tests such as skid-pad ratings, acceleration and quarter-mile times, and evaluations of the interiors are combined with a track run conducted by Sports Car Club of America-licensed testers and taking the cars out on normal roads to test their drivability under normal conditions, and fuel economy. Trucks and SUVs add towing capacity and speed, plus an off-road course, to the normal regimen.
Car of the Year listing
Import Car of the Year listing
Introduced in 1970 for one year and then brought back in 1976 due to differences between imports and American cars. This was discontinued after the 1999 model year when the line between what is a domestic vehicle and what is not became problematic.
Truck of the Year listing
Sport/Utility of the Year listing
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Car of the Year in China
Motor Trend magazine's China-market cousin, Auto Club-Motor Trend, also issues a "Car of the Year" award for that market.
Car of the Year
SUV of the Year listing
Source of the article : Wikipedia
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