Automotive Marketing News

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Automotive News is a weekly print newspaper written for the automotive industry, primarily individuals associated with automobile manufacturers, suppliers and manufacturers. Based out of Detroit and owned by Crain Communications Inc, Automotive News is considered the newspaper of record for the automotive industry. The brand has a team of more than 55 editors and reporters worldwide.

The company is headquartered at 1155 Gratiot Avenue in downtown Detroit.


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History

George Slocum had felt for years that the auto industry needed a trade newspaper and in 1925 he secured the financial backing to start one. Automotive News started as Automotive Daily News and the first issue appeared on August 27, 1925 by Slocum Publishing. It was published in New York with Slocum as Detroit advertising manager. The chief angel of Automotive Daily News was Bernarr Macfadden.

In 1933, Slocum bought out the other investors and moved the paper to Detroit, and the publication was changed from fives times a week to twice a week - Wednesday and Saturday. The midweek edition was dropped in June 1938, and with the June 4 issue the paper's name changed to Automotive News. The subscription price was reduced from $6 a year to $4 a year. In 1939, the publication day was changed to Monday.

Circulation was 5,000 when Slocum moved the paper to Detroit. It grew to 12,000 at the beginning of World War II but fell to 8,748 during the war. During, 1942-45 when there was no auto industry, Automotive News retained 73 percent of its circulation. From 1936, Pete Wemhoff served as managing editor, editor, publisher and general manager during the next 35 years.

Slocum Publishing Co, ran the publication until 1971, when Crain Communications purchased it. Keith Crain became publisher and editorial director.

Today, Automotive News is part of Crain Communications' Automotive News Group. Keith E. Crain is editor-in-chief of Automotive News and chairman of the board of Crain Communications. Jason Stein is the editor and publisher.


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Extensions

Automotive News Europe was started in 1996 focusing on the European auto industry.

Automotive News China launched in 2006 and is published in both simplified Chinese and English.

Automobilwoche is a print publication focusing on the German automotive industry. It is distributed twice monthly on Monday and has a circulation of appx. 15,000.

Automotive IT was started in 1997 focusing on the auto IT industry and solutions.


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Annual events

The brand hosts several annual events including:

  • Automotive News World Congress
  • Automotive News PACE Awards
  • Automotive News LA Marketing Seminar
  • Automotive News New York Marketing Seminar
  • Automotive News Best Dealerships To Work For
  • Automotive News F&I Week Online Conference
  • Automotive News Europe Congress
  • Automotive News Rising Stars

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Online

AutoNews.com provides comprehensive automotive news updates. Throughout the day, visitors will find news generated using the combined resources of Automotive News, Automotive News Europe, Automotive News China, Autoweek, Bloomberg and Reuters Business News.

Source of the article : Wikipedia



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